LED ZEPPELIN, GUNS N' ROSES And DEF LEPPARD Leather Products Featured In New Collection
October 6, 2005Wilsons The Leather Experts Inc., the leading specialty retailer of leather outerwear, accessories and apparel for men and women in the United States, has announced its new licensing arrangement with Bravado International Group.
Wilsons Leather together with Bravado International Group will launch an exclusive collection of rock & roll-licensed merchandise for sale in its stores this holiday season. Wilsons Leather will design and sell a collection of vintage and classic styles featuring some of the most successful and popular rock bands ever such as LED ZEPPELIN, THE WHO, GUNS N' ROSES and DEF LEPPARD. Product categories will include men's and women's leather jackets, handbags, and messenger bags. Design inspiration comes from authentic vintage designs and original art files from all of the artists.
"The importance of rock & roll product continues to explode," says Teresa Wright, General Merchandise Manager for Wilsons Leather. "Rock & roll and leather are a natural combination and we are excited to bring this product to market for our customers." Wilsons Leather will have this exclusive line of merchandise for sale in 304 mall based stores and on www.wilsonsleather.com in late October 2005.
"We are happy to collaborate with Wilsons Leather in this project," adds Tom Bennett, CEO of Bravado. "We firmly believe that Rock & Roll is not just about music but a lifestyle. By having the ability to purchase high quality tour jackets it gives all fans the chance to live the dream."
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